Drucker on Apple
Apologies for the poor picture quality. iPhone cameras are so rubbish (how ironic).
Drucker isn't actually talking about Apple here, but it made me think about Apple when reading this paragraph, especially in light of their new A4 Chip.
The text (If the picture is not clear enough) is as follows:
Again and again in business history, an unknown company has come from nowhere and in a few short years overtaken the established leaders without apparently even breathing hard. The explanation always given is superior strategy, superior technology, superior marketing, or lean manufacturing. But in every single case, the newcomer also enjoys a tremendous cost advantage, usually about 30 percent. The reason is always the same: the new company knows and manages the costs of the entire economic chain rather than its costs alone.
I could be wrong in my observation, so feel free to correct me.
